Forskning ved Københavns Universitet - Københavns Universitet

Laura Mørch Andersen
Laura Mørch Andersen


Laura Mørch Andersen, born February 28 1974.
The purpose of Laura Mørch Andersen's research is to reveal which type of motives drives actual behaviour among consumers. Examples are consumer willingness to change the timing of their actual power consumption, or the real willingness to pay for characteristics of goods.
Laura both teaches and uses econometric methods in her research, and has a solid experience in obtaining and handling both revealed (actual behaviour) and stated data (e.g. from questionnaires).

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